The Power of TV

The TV Day conference is the TV industry’s leading event devoted to discussing the role of television in the modern media ecosystem. Futu has designed visuals for each of the conference’s three editions.

The third and latest event showcased the three main aspects of television: people, brands and results. The design was inspired by the world of new and innovative tech. We started by looking out into the future and embedding familiar shapes and images in an augmented reality-style grid. We then transferred that technique onto the screens and set design, producing a sense of depth and immersion.

Futu designed and produced promotional merchandise sets for attendees from key media companies, advertisers and broadcasters.


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